Posts filed under ‘Retention’
What is your employment brand proposition? Do some discovery and find out.
By Charles Kapec
Many companies have a hard time determining what their employment brand is. What makes you a satisfying place to work? How are you different from competing organizations? Why should candidates upend their lives and make the move to join your team?
You can’t simply make this up. You can’t throw out some clichés (“you can make a difference here”) or reiterate your values (respect, collaboration, integrity) if you are going to seriously communicate what makes your company special to candidates – and why it is worth their serious consideration.
You need to do discovery. Here are some great ways to go about it: (more…)
Wellness Programs
In this day and age, corporate wellness programs continue to be a necessity as a tool to help current healthcare costs from sky rocketing. Not only are corporate wellness programs a cost-saving instrument for your organization, but they, also help employees improve their quality of life by encouraging a healthier lifestyle. Another major benefit to corporate wellness programs is that they can be created to fit your company’s specific needs and budget. Tying in a program to coincide with your insurance enrollment makes great sense. NAS PRIDE is here to help provide you with some helpful hints and motivational-branded products to help get your company started in creating a successful program.
According to an article in Advantages magazine, February 2011, there are five key terms to keep in mind when creating a successful wellness program: (more…)
Do Your Employees Surf at Lunch?
No, I’m not talking about surfing the Internet. I’m talking about riding a wave.
I was finally able to catch up on reading my most recent issue of Outside Magazine (I highly recommend a subscription). The issue features the 50 Best Places to Work as identified by Outside. As I’m reading about these companies and all the great things they are doing to engage, retain and motivate employees, I started thinking “man, who wouldn’t want to work at these organizations?” Stipends for gym memberships, $1,000 annual credit toward equipment purchases, a 2½ hour lunch each week to surf or bike, time off to volunteer… and that’s just Smith Optics (#32)!
If you’re doing great things at your company, but haven’t yet explored how you can achieve best employer recognition or a similar award, now is the time. This is an excellent way to showcase your employment brand and will go a long way toward helping you attract that top candidate. Instead of always trying to figure out how you’re going to source for that next great candidate, develop a workplace that wins awards and the talent will come to you.
Of course, Outside Magazine offers just one of many awards you can aspire to achieve. Here are some other good ones to consider exploring: (more…)
Plan ahead to make a difference in the fight against Breast Cancer
Tiffany style pink ribbon breast cancer awareness stainless heart charm, 3/4".
There are many worthwhile causes your employees support. This is one that hits home with many. October is National Breast Cancer Awareness Month. This month – dedicated to gathering people to help raise awareness and funding to help save lives. NAS PRIDE will help you gear up to build awareness for the fight against Breast Cancer.
Early screening is the key. The five-year survivor rate today is 98% when cancer is caught early and confined to the breast. Each year across America, families, corporate teams and community groups gather in pink to help raise awareness and funding for life-saving programs. In September, Clevelanders will be filling the streets to help make a difference in the fight by joining the Susan G. Komen 18th Annual Race for the Cure. The Cleveland Women’s Journal – West Edition provided some inspiring and motivating statics on how the funds from the Race for the Cure are used. The Komen Northeast Ohio Foundation stated that “up to 75 percent of the funds raised at the Race remains in Northeast Ohio to provide breast health education, screening, and survivor support programs in our community.” They also stated that “the remaining 25 percent helps fund national research to discover the cause of breast cancer, and ultimately, its cures.” Programs like this save lives. Make a difference and get your company involved. (more…)
Is Our A-Talent Obsession at the Expense of Killer “B’s”?
As warriors on the battlefield of recruitment, we have usually aimed our heaviest artillery at one primary target: “A-level talent.”
However, recruitment specialist Peter Weddle recently posed a very provocative line of thinking: Are we overly obsessed with marketing to A-level talent at the exclusion of highly competent B-level performers?
Weddle’s research revealed that while the A-level person is considered the best that he/she can be in their field, the so-called B-level professional is as good, with one added attribute: The B-level professional is motivated by what researchers call “mental chocolate.” Mental chocolate is defined as “the intrinsic satisfaction that comes with a job well done.” (more…)
