Contributor Bios
Matthew Adam – Executive Vice President & Chief Talent Strategist
An expert on recruitment communications, Matthew Adam works with large accounts to provide insight and analysis on industry trends. With over 15 years of experience at NAS, Matthew was named NAS Executive of the Year in both 2006 and 2007. In 2009, he was promoted to Executive Vice President & Chief Talent Strategist and is responsible for sales operations and direct oversight of the Baltimore, Cincinnati, Nashville and Raleigh offices. Matthew is often a featured speaker at various SHRM, SMA and CUPA-HR events.
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Natalie Corsaro – Regional Vice President & Talent Strategist
In this pivotal dual role with NAS, Natalie Corsaro helps clients create powerful employment brands and provides them with creative and strategic support, project consultation and multisite management. Her years of sales and marketing experience, and her energetic approach, enable her to develop effective recruitment strategies for a diverse client roster—from large Fortune 500 firms to small startups. As a member of our national Talent Strategy team, Natalie cultivates key account relationships for NAS, drives sales strategy and new business acquisition, and represents NAS as a thought leader, sharing her considerable knowledge of talent acquisition with HR professionals across the U.S.
In addition to earning prestigious sales and client service awards year after year, Natalie often appears as a featured speaker at SHRM and employer events.
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Charles Davis – Senior Creative Strategist
Based since 2000 at NAS’ Los Angeles office, Charles Davis has conceived and created award-winning recruitment marketing campaigns for a wide variety of clients. He is one of the company’s principal brand architects, responsible for developing powerful employment messaging to attract and engage A-level talent. His conceptual abilities and creative executions have also been honored outside of the recruitment space by the domestic/international Clio Awards as well as Hollywood Reporter “Key Art” Awards.
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Stephanie Hartman – Account Executive
Stephanie is the Account Executive for the Premium Recognition Incentive Division for Employees (PRIDE). She has been working to provide unique, innovative and effective promotional products for NAS clients since 2001.
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Jennifer R. Henley, PHR – Regional Vice President & Talent Strategist
Jennifer Henley’s expertise in new business development combined with her vast knowledge of the recruitment communications landscape makes her a trusted authority in recruitment solutions and consultative client services. Jennifer collaborates with key decision makers on long-term recruitment strategies, metrics and branding initiatives.
She has driven successful recruitment campaigns for state and federal government departments, healthcare systems, financial sectors and service industries. A sought-after thought leader in the marketplace, Jennifer is also a featured speaker at HR communications industry conferences and events nationwide. Jennifer is a proud member of MAHCR, S.A.V.E. and SHRM and possesses the Professional in Human Resources (PHR) designation.
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Charles Kapec – Senior Creative Strategist
Charles is a Senior Creative Strategist at NAS Recruitment Communications. With the agency since 1993, he partners with clients to develop employment brands and to provide a wide range of creative solutions.
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Kendra Pearson – Director, Business Development
I am passionate about helping companies attract and retain top talent. I assist organizations with perfecting their employment messaging, utilizing the right channels to deploy that message and then measuring the ROI. I have been with NAS Recruitment Communications for six years, and I currently serve as director of our Raleigh, North Carolina office.
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Jason Rellick – Director, Business Development
As the Director of NAS Recruitment Communications over the Pennsylvania and West Virginia region, with a diverse client roster that includes organizations of all sizes and in all industries, Jason Rellick continues to guide his team in the development of customized, cutting-edge solutions that deliver talent with maximum ROI. Jason has been in the recruitment industry for almost 10 years and has held positions such as Director and Vice President, as well as CEO of organizations with responsibility for sourcing, media, branding and interactive strategies. Holding a Master’s degree in industrial and labor relations from Indiana University of Pennsylvania and a Bachelor’s degree from The University of Pittsburgh, Jason is also a member of the Pittsburgh Human Resource Association.
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Kristine Rhodes – Vice President, Talent Strategy
Kristine Rhodes brings more than 20 years of marketing and recruitment communications experience to her leadership role at NAS, where she directs strategic talent engagements, planning and consultation for global and enterprise-wide clients. During her tenure with NAS, Kristine has helped a wide array of Fortune 1000 companies develop and implement highly successful talent acquisition and communications programs.A respected authority on talent strategy best practices, Kristine is also a nationally recognized speaker on employment branding, talent acquisition and emerging issues of interest to human resource executives.
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Greg Rousseau – Regional Vice President
As an account leader, Greg builds targeted recruitment marketing strategies to ensure that effective brand messaging reaches candidates active in today’s ever-evolving digital, social and mobile environments. He also helps employers measure return on investment and adjust their strategies in order to engage the best talent at the lowest possible cost per hire. Greg’s hands-on, client-focused approach enables organizations of all sizes to create and convey employment brand messaging that reaches and resonates with today’s most sought after talent.
Greg began his career with NAS in 1988. He currently supports talent acquisition professionals in virtually every industry throughout California and Nevada.
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Cyndy Trivella – Director, Business Development
Cyndy began her career in Human Resource Communications on Madison Avenue in New York City over 12 years ago. Prior to that, she worked in corporate human resources as a recruiter and as a training and development coordinator. In addition, Cyndy has multiple years of media planning and account strategy experience at a management level from both the media and agency sides. She has managed many client accounts including: The IRS, Applebee’s, Merrill Lynch, Hoffman-LaRoche, GE Capital, Frontier Communications, Corning, Roberts Pharmaceutical, Colgate Palmolive, The Interpublic Group of Companies, PriceWaterhouseCoopers, Randstad Staffing, Lowe’s, Wake Forest University Baptist Medical Center, LensCrafters, Home Depot, and Vanderbilt University Medical Center. She currently resides as the director and branch manager for NAS Recruitment Communications in Kansas City.
Cyndy holds a BA in psychology and mass communications and is currently matriculating towards a MA in psychology.
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Patty Van Leer – Executive Vice President & Chief Interactive Strategist
Chief strategist and department leader of both NAS interactive and creative, Patty Van Leer is an expert in e-recruiting solutions, and is responsible for the planning and strategic direction of interactive initiatives. She also analyzes existing interactive trends, applies them to new situations and oversees research initiatives. In addition, Patty oversees the agency’s creative services division, with the goal of seamlessly delivering targeted employment brands, award-winning creative, interactive solutions and marketing strategies that deliver for our clients.
Holding a variety of sales, executive and interactive functions with NAS for more than 25 years, Patty brings an extensive knowledge of the recruitment communications industry.